Opportunity Description
Role Overview:
The role will be responsible for developing category strategies, driving product launches, executing marketing campaigns, analyzing market trends, and collaborating with cross-functional teams to achieve business objectives.
Work Exp:
4yrs – 5 yrs prior experience in FMCG, Nutraceuticals, Health & Wellness, Sports Nutrition, or D2C brands and possess a strong understanding of consumer behavior, market dynamics, and brand building.
Key Responsibilities :
Category Strategy & Growth:
Support development and execution of annual category growth plans.
Analyze category performance, consumer trends, competitor activities, and market opportunities.
Identify growth levers across acquisition, retention, innovation, and portfolio expansion.
Monitor category KPIs including sales, market share, penetration, and profitability.
Product & Portfolio Management
Assist in planning and execution of new product launches and line extensions.<...
The role will be responsible for developing category strategies, driving product launches, executing marketing campaigns, analyzing market trends, and collaborating with cross-functional teams to achieve business objectives.
Work Exp:
4yrs – 5 yrs prior experience in FMCG, Nutraceuticals, Health & Wellness, Sports Nutrition, or D2C brands and possess a strong understanding of consumer behavior, market dynamics, and brand building.
Key Responsibilities :
Category Strategy & Growth:
Support development and execution of annual category growth plans.
Analyze category performance, consumer trends, competitor activities, and market opportunities.
Identify growth levers across acquisition, retention, innovation, and portfolio expansion.
Monitor category KPIs including sales, market share, penetration, and profitability.
Product & Portfolio Management
Assist in planning and execution of new product launches and line extensions.<...
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