Opportunity Description
Key responsibilities and tasks
Work with client leads and account teams to develop creative, results-driven campaigns that meet the clients’ objectives; assess the campaigns’ effectiveness and fine tune accordingly
Help teams to identify news opportunities (news jacking) and develop content in real time
Work with account teams to come up with strong storytelling angles/editorial content that is fresh, relevant and newsworthy
Incorporate new media platforms, understanding how to leverage these to achieve the overall communications objectives
Leverage media relationships to accomplish objectives
Drive knowledge of, and relationships with, the media
Develop media pitching strategies and coach account teams to pitch stories successfully
Develop strong relationships with clients, acting as counsel and providing added-value strategic consultancy to help foster c...
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