Campaign Measurement Manager in Toronto

Advance your analytical career as a Campaign Measurement Manager with Insight Global for a top-tier banking client in Toronto. Leverage your skills to optimize omni-channel marketing campaigns through data-driven insights and performance reporting.

This hybrid role requires presence in Toronto three times a week as you partner with multiple departments, including marketing, analytics, and operations. You will utilize strong analytical capabilities to lead performance analysis, create actionable insights, and enhance campaign effectiveness across various channels. Expect to manage stakeholder relationships effectively while developing key performance indicators and reporting frameworks.

Key Responsibilities:
• Lead campaign measurement for email, digital, and media channels
• Develop KPIs and reporting methodologies aligning with business goals
• Build dashboards using Tableau and Power BI for performance insights
• Conduct deep-dive ana...