Channel Sales Executive - A leading MNC in the Consumer Electronics & Computer Accessories Indu[...]

Overview

A leading multinational company in the Consumer Electronics and Computer Accessories industry is seeking a Senior Sales Executive to grow its retail channel business in Malaysia. This role is responsible for acquiring new accounts, deepening existing retail partnerships, and managing relationships with distributors, with a strong focus on in-store product visibility.

Responsibilities

• New Business Development
  • Prospect and pitch to hypermarkets, electronics specialty stores, convenience stores, etc.
  • Develop and execute retail channel expansion strategies based on market and competitor analysis
  • Lead negotiations, pricing/terms discussions, and close new retail accounts
  • Build and maintain a structured prospect pipeline with consistent follow-up
• Account Management & Retention
  • Conduct regular client visits, maintain relationships, and identify upsell/cross-s...