Content Performance Analyst

Assistant Manager – Content Analytics, Digital Business

Location: Mumbai| Function: SonyLIV | Reports to: Manager, Content Analytics, Digital Business

Purpose - The incumbent would be responsible for supporting the growth of the business through sharp data insights and analysis. He will also be responsible for bringing together data insights from various sources to contribute towards comprehensive, data-driven business strategies.

Key Responsibilities

• Use data analytics to understand the content performance on platform
• In depth analysis of key viewership metrics and regularly reporting them to stakeholders
• Development and management of data dashboards for daily insights
• Enable business to increase the viewership and maximize revenue
• Report and automate the key business performance me...