Opportunity Description
- Develop and execute SEO and AEO-driven content strategies aligned with commercial objectives.
- Identify high-intent search queries, prompts, and topics relevant to each business division.
- Create content designed to rank in both traditional search engines and AI-generated responses.
- Write and optimise website landing pages for each division (solids, liquids, consulting, managed services).
- Structure content to improve rankings, engagement, and conversion (clear headings, schema-aware formatting, FAQs, etc.).
- Continuously update and refine existing content to improve performance.
- Create content targeting conversational queries and AI search prompts.
- Structure answers in a way that increases likelihood of being surfaced in AI tools.
- Build topical authority through clustered content and internal linking strategies.
- Produce high-quality blogs, articles, and educational content aligned to industry pain points. ...
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