Opportunity Description
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BettingJobs is currently seeking a CRM Manager for a market leading iGaming company in their London office.
Responsibilities:
- Lead, manage and execute hyper-segmented Live Casino campaigns to increase retention, prevent churn, drive upsell and ultimately improve the overall player experience and lifetime value through personalised interactions with customers.
- Strong interest and understanding of the Live Casino sector across product (suppliers/features/mechanics), Customer Profiles (Preferences, behaviours of existing and target audiences) and Engagement.
- Co-ordinate and deliver the Live casino commercial roadmap.
- Continuously optimise offers for increased profitability by experimenting with segmentation audience and reward conditions across CRM, Brand and Acquisi...
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