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Customer Planning & Activation Coordinator

5405 Bacardi y Compania, S.A. de C.V.

tultitlán, tultitlán, Mexico Full-time June 17, 2026
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Opportunity Description

Responsibilities
  • Translate brand and commercial plans into actionable initiatives for Traditional Trade (visibility, promotions, activations). Lead execution in point of sale, ensuring correct implementation of materials, visibility and brand guidelines.
  • Develop and follow up customer plans with key clients and distributors in the traditional channel.
  • Identify opportunities to grow distribution, visibility and sell-out based on channel dynamics and customer needs.
  • Coordinate with Sales, Brand and external agencies to ensure timely and high-quality execution.
  • Track and evaluate performance of activations and initiatives, providing insights and recommendations.
  • Manage budget and resources assigned to activations in the channel.
  • Ensure excellence in execution across priority markets and key customers.
  • Drive KPIs such as sell-out growth, distribution gains, visibility compliance and execution excellence in point ...
Full-time Other-General

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