Demand Marketing Manager

Demand Marketing Manager – Apex Invest – Cape Town

As a Demand Marketing Manager for Apex Invest, you will drive global demand generation for a sophisticated, data‑driven private capital platform and its supporting services. Your role is to translate our complex proposition into high‑performing, audience‑led campaigns that generate a qualified pipeline for both asset allocators and fund managers.

Key Responsibilities

Go‑to‑Market & Campaign Strategy

• Own GTM planning for Apex Invest campaigns, including product launches, feature releases, solution activations and event‑led demand programs.
• Develop integrated campaign plans spanning platform, content and event ecosystems.
• Build structured campaign frameworks aligning sales, marketing and CRM execution (campaign packs, messaging, channel mix).

Demand Generation & Pipeline Growth

• Design and execute multi‑channel demand generation campaigns targeting ...