Opportunity Description
Digital Marketing Manager – Performance Marketing & Lead Generation
Job Location: Thane, West Mumbai
Mon-Sat | Growing Start-up firm
Role Overview
We are looking for a results-driven Digital Marketing Manager to lead paid advertising and B2B lead generation initiatives. The role focuses on driving high-quality MQLs, optimizing CPL/CPA, and maximizing ROAS through data-driven campaigns.
Key Responsibilities
Plan and execute paid campaigns across Google Ads, LinkedIn Ads, Meta Ads, Display, and YouTube.
Manage advertising budgets and optimize performance to achieve lead generation targets.
Coordinate with creative and media agencies to ensure timely delivery of campaign assets.
Drive lead funnel optimization through landing page, form, and conversion rate improvements.
Ens...
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