Digital marketing specialist

Role Summary

We’re looking for a results‑driven Digital Marketing Specialist to lead audience growth, campaign performance, and lead generation across multiple platforms within VUKA Group. This role is ideal for a hands‑on marketer who thrives on data, takes ownership of outcomes, and builds campaigns that deliver measurable impact. You will manage multi‑channel marketing initiatives across email, web, paid media, and social, directly influencing audience scale, engagement, and commercial performance.

Responsibilities Plan, execute, and optimise multi‑channel campaigns across email, website, paid media, and social platforms Drive audience growth by increasing traffic, expanding subscriber bases, and generating qualified leads Build, manage, and optimise email newsletters and automated campaign journeys Improve website performance through content optimisation and conversion rate improvements Execute and optimise paid media campaigns (Linked In, Google, and related platforms) Mo...