Digital Marketing Specialist

Responsibilities:

• Plan, execute, and optimize integrated digital campaigns across Google Ads, Meta Ads, Pinterest, and LinkedIn to generate high-quality leads.

• Create and manage SEO strategies including on-page and off-page optimization, keyword research, and link-building efforts.

• Work closely with the design team to develop compelling visual and written content showcasing projects, testimonials, and trends.

• Update and manage the company website, ensuring performance, mobile responsiveness, and content SEO optimization.

• Set up and track Google Analytics, Google Search Console, and campaign performance dashboards to provide actionable insights.

• Manage and optimize Google My Business listings for enhanced local visibility and map-based search results.

• Collaborate with vendors and creatives (photographers, videographers) to produce assets for digital campaigns.

• Create landing page...