Director of Marketing Analytics at Neo

Elevate Neo Financial's marketing strategies as the Director of Marketing Analytics. This role centers on turning complex data into actionable insights for effective budget management.
You will create the marketing analytics framework reporting to the CMO, working alongside a rapidly growing team. Your mission is to streamline fragmented data into coherent insights using Snowflake. This high-impact role will shape how millions are allocated for customer acquisition and marketing strategies.
Key Responsibilities:
• Develop and implement marketing analytics strategies
• Assess and compare channel performance metrics
• Present analytical findings to marketing leadership
• Convert data insights into strategic business movements
• Foster a results-oriented analytics culture across teams
Requirements:
• 7+ years in the marketing analytics domain
• Advanced SQL skills; Snowflake knowledge is advantageous
• Background in B2C or consumer tech preferred
• Expe...