Director of Marketing | Nebraska

ABOUT THE ROLE

The Director of Marketing serves as the strategic architect and revenue catalyst for the Memorial Stadium transformation, leading integrated marketing initiatives that drive premium seating sales, season ticket revenue, and donor engagement. This role blends strategic vision with tactical execution—building data-driven go-to-market programs and high-impact digital and traditional campaigns that convert prospects into buyers. Success means measurable revenue results, a strong sales-to-marketing partnership, and messaging that resonates with Nebraska’s passionate, multi-generational fanbase.


ABOUT THE PROJECT

Nebraska Athletics is undertaking a $600 million renovation of the iconic Memorial Stadium in Lincoln, Nebraska, one of college sports’ most ambitious modernization initiatives. Legends Global has been selected as the strategic partner to maximize this historic investment—redefining the fan experience for one of college football’s most...