Div Manager Marketing (Brand Strategy)

JD

• Local brand & marketing ownership for assigned brands
• Build & execute brand-led annual marketing plans
• Manage end-end campaigns ( ATL, BTL)- from brief to execution
• Agency relationship
• Marketing Mix Modelling- Whats working / Whats not
• Support sales and events teams for all outreach, and events
• Manage local content direction & CME output
• Ensure brand consistency in campus experience
• Support counsellors in storytelling & pitch alignment
• Run quarterly brand reviews with principals

KRA:

1. Generate required MQL within approved budget

2. Strengthen brand presence & consistency across all touchpoints

3. Improve marketing effectiveness via campaigns & outreach

Interested candidates are requested to share their CVs and submit their candidature through the link below: