Editor - NDTV Shopping (SEO & Audience Growth)

About the Role

NDTV Convergence is looking for a highly strategic and data-driven Editor for SEO & Audience Growth to lead our organic growth initiatives for the NDTV Shopping website.

Standing at the intersection of editorial leadership and SEO strategy, you will bridge the gap between high-quality storytelling and technical optimisation. You will oversee the entire content lifecycle—from ideation to distribution—ensuring our shopping and lifestyle content scales across search engines and LLM-based search results.

Key Responsibilities

• SEO-Led Editorial Strategy: Develop comprehensive content plans in collaboration with the HOD, outlining formats and setting goals to drive organic rankings, brand visibility, and engagement.
• Keyword & Content Planning: Anticipate story trends, conduct keyword research, and perform competitor gap analysis to identify new ...