Email Marketing Manager, Nurture, AWS Integrated Demand Center

Description
AWS Marketing is seeking an experienced Email Marketing Manager, Nurture to drive email channel strategy for our demand generation and product-led growth portfolio. This role is responsible for managing global email marketing initiatives focused on accelerating pipeline progression through strategic audience segmentation, lifecycle journey design, and continuous optimization.

Key job responsibilities
• Define and execute email channel strategy for assigned nurture programs, including audience segmentation frameworks, lifecycle journey architecture, and A/B testing protocols
• Plan, develop, and execute multi-touch nurture campaigns that accelerate prospect engagement and pipeline progression
• Continuously optimize nurture campaigns to improve engagement, conversion rates, and pipeline velocity
• Measure how email initiatives impact team goals, customer engagement metrics, program goals, and overall pipeline contribution
• Regularly review, interp...