Opportunity Description
As a key member of the Enterprise Marketing team, the assistant manager will shape and influence the B2B and B2B2C customer journey across multiple touchpoints—driving full-funnel growth with focus on awareness, acquisition, activation and engagement campaigns.
The ideal candidate brings strong growth marketing expertise, a data-driven mindset, and the ability to operate autonomously while leading cross-functional initiatives.
Key Responsibilities
Marketing Initiatives and Programme Development: Lead strategy and execution of growth initiatives and scalable marketing programmes across the B2B and B2B2C customer journey, with focus on awareness, acquisition, activation and engagement campaigns Develop integrated growth plans leveraging paid, owned and earned channels and marketing platforms (automation, CRM, analytics, content systems) to maximise customer activation and long-term value. Drive experimentation and optimisation through A/B testing, conversion rate optimisation, S...
The ideal candidate brings strong growth marketing expertise, a data-driven mindset, and the ability to operate autonomously while leading cross-functional initiatives.
Key Responsibilities
Marketing Initiatives and Programme Development: Lead strategy and execution of growth initiatives and scalable marketing programmes across the B2B and B2B2C customer journey, with focus on awareness, acquisition, activation and engagement campaigns Develop integrated growth plans leveraging paid, owned and earned channels and marketing platforms (automation, CRM, analytics, content systems) to maximise customer activation and long-term value. Drive experimentation and optimisation through A/B testing, conversion rate optimisation, S...
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