Fractional Chief Marketing Officer

Overview

We are seeking an experienced Fractional Chief Marketing Officer (CMO) for a creative retail hub, to provide strategic leadership and marketing expertise on a part-time basis, for 30 - 35 hours a month for 3 - 6 months. You'll be focused on providingstrategic direction and light operational oversight for their marketing department.

Key Responsibilities

• Develop and implement a comprehensive marketing strategy aligned with business objectives.
• Drive lead generation and build a consistent inbound pipeline to support growth.
• Strengthen brand positioning to expand into higher-value corporate andmarkets in the USA.
• Oversee digital marketing funnels, including Google Ads and paid social campaigns.
• Manage external agencies and creative teams to ensure delivery of high-quality outputs.
• Align marketing activities with sales targets and ROI metrics.
• Monitor seasonal demand ...