Google Ads Expert

X Up Brands is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses. Our mission is to build on each brand's legacy, preserving their unique ethos while leveraging our digital marketing expertise to maximize growth and profitability.

Key Responsibilities

• Strategize, create, and manage Google Ads campaigns across Search, Display, Shopping, Performance Max, and YouTube
• Leverage advanced understanding of Google Ads algorithms to optimize bidding, ad delivery, and audience performance
• Conduct thorough keyword research, competitor analysis, and market insights to guide campaign direction
• Manage and maintain Google Merchant Center—product feeds, diagnostics, and policy compliance
• Identify underperforming campaigns and develop data-backed optimization solutions
• Troubleshoot campaign performance issues and use problem‑solving frameworks to address sudden drops in CTR, ...