Head, Bumi Affluent Segment

Job Summary

The Head of Bumi Affluent Segments is a critical role that will lead the pivot of the franchise to Bumi affluent through the development of a holistic Shariah Compliance affluent segment offering. This role involves building a best-in-class client value proposition (CVP) with a key focus on international banking solutions, managing the affluent portfolio, and leading initiatives for sales coverage and frontline enablement.

Key Responsibilities

Strategy

• Build a best-in-class, Shariah compliance wealth-led affluent client value proposition. Lead implementation, delivery & monitoring of the CVP.
• Drive affluent portfolio quality and growth in portfolio metrics – net new money, qualified clients and wealth activation.
• Lead design of a comprehensive International Banking proposition across key corridor markets of the Bank.
• Design & manage Affluent RM sales coverage strategy and drive frontline enabler...