Head of Engineering & AI Strategy for DTC Growth

Freddie’s Flowers seeks a Head of Engineering to lead its technology strategy and drive commercial growth in Greater London. The ideal candidate will own architectural decisions and foster a high-performing engineering team while integrating AI across the product range.

Applicants should have experience scaling engineering in direct-to-consumer businesses and be capable of making impactful commercial decisions. A strong understanding of AWS and team-building experience is required. This role offers full ownership and visibility at the leadership level.