Head of Marketing

Full-time · Hybrid (3 days minimum in office)

Reports to: Alex Jackson, VP Product and Marketing & Cofounder

Location: Park City, Utah or London

About Carv

Carv produces a wearable ski motion sensor paired with an AI coaching app. It measures biomechanics in real time, scores skiing ability across disciplines, and delivers personalised audio coaching on snow. We are leading the personal sport coaching market, with growing retention, strong word-of-mouth acquisition, and a dedicated community of skiers who rely on Carv throughout their season.

We need a marketing leader to own the brand, messaging, and growth engine as we scale, in particular focussing on how we move from the early adopter to the early majority, and lead product expansion with a phone-only product.

In practical terms, this means owning the positioning for a major product launch, redesigning the funnel around a new acquisition model, and leading the team to exec...