Head of Media and Digital, MY

Head of Media, Malaysia

Location: Kuala Lumpur, Malaysia

Business Unit: Unilever Malaysia

Function: Marketing / Growth & Marketing Office

Reports to: Director of Marketing & CSP, MY

Job Purpose

Lead end-to-end media strategy and execution across Unilever Malaysia, driving superior brand growth through data-driven, consumer-first, and social-first media excellence. Accountable for building best-in-class media capabilities, leveraging digital, data, and emerging platforms to maximize brand impact, deliver ROI, and accelerate marketing transformation.

Key Responsibilities

Media Strategy & Transformation

• Define and lead the end-to-end media strategy across all categories (BPC, Home Care, Foods) aligned to business and brand priorities.
• Drive social-first, digital-first media transformation across awareness, engagement, and commerce funnels.
• Translate consumer insights, market tre...