Home Lending - Search Engine Optimization Marketing Strategy - Senior Associate

Whether purchasing a first home or vacation home, refinancing an existing mortgage, or tapping into a home equity line of credit, we offer a wide array of products and services to meet customers at every stage of their journey. This role will focus on leading our internal and external resources to develop and implement new content and site optimizations that increase discovery in search results-while driving digital leads to our Sales team as the search landscape continues to change and evolve.
As a Search Engine Optimization Marketing Senior Associate within Home Lending, you will collaborate with cross-functional partners to design and execute strategic campaigns, build bottom-up estimates, analyze performance, and identify optimization opportunities to deliver effective results against business targets.
Job Responsibilities

+ Develop and define the SEO roadmap; identify new opportunities; and improve front-end discoverability and back-end conversion.
+ Help positio...