Opportunity Description
What you will do
- Develop and execute a localized Go-to-Market playbook for SG and MY that challenges rising competitors and captures market share
- Lead 360-degree marketing initiatives across PR, digital, social, and offline channels to drive brand recall and trust
- Work closely with regional leadership to align marketing spend with business growth targets across SG and MY markets
- A natural connector who is comfortable navigating diverse environments, from corporate boardrooms to traditional trade associations
- Proven track record of taking a low-awareness brand and turning it into a household name within the B2B or professional services sector
- Deep understanding of business etiquette and media landscapes in both Singapore and Malaysia
- Localize and execute Plaud's global integrated marketing campaigns across PR, influencer, ...
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