Interim VP, Field Marketing

Vice President of Field Marketing

The Vice President, Field Marketing at GBG is responsible for regional and GTM segment-specific pipeline creation via events, account-based marketing, and sales enablement. This role manages Field globally for cross-region synergy, while deploying resources efficiently to support each region individually. This is a 12 month maternity cover contract, starting from July. We're open to team members being based near Chester or London.

What you will do

• Own account-based marketing (ABM) and targeted marketing to both new business prospects and existing customers through events and more diversified channels


• Deliver longer-term market penetration and momentum, working on initiatives that may show impact over multiple quarters


• Support the GTM team on global expansion opportunities, including cross-sell campaigns and coordinating expansion across regions


• Responsible for both f...