Opportunity Description
Job Description
Global Play Hub Innovations Corp.
On-site - Taguig | 5-10 Yrs Exp | Bachelor | Full-time
Job Summary
We are seeking a highly skilled Advertising Specialist (Mandarin Speaker) to plan, execute, and optimize digital advertising campaigns. The ideal candidate is a Filipino citizen fluent in Mandarin (speaking, reading, and writing) with strong experience in performance marketing, media buying, and campaign optimization, preferably within the iGaming / sportsbook .
Key Responsibilities
- Plan, execute, and manage digital advertising campaigns across platforms such as Google Ads, Meta Ads, TikTok Ads, and others
- Monitor and optimize campaign performance based on KPIs (ROI, CPA, CTR)
- Conduct A/B testing to improve ad creatives, targeting, and campaign efficiency
- Analyze campaign data and prepare detailed performance reports with insights and recommendations
- Mana...
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