Advisor, Lifecycle and Retention

What you will do:

Manage and evolve Sport Chek email marketing and CRM programs to deepen customer relationships, increase engagement, and drive repeat conversion.

• Collaborate on the strategy while owning the execution and optimization of email campaigns, including promotional, lifecycle, and triggered communications.
• Develop and refine customer segmentation strategies for personalized messaging.
• Design and implement retention programs to increase customer loyalty and lifetime value.
• Track and report on email and CRM performance metrics, using insights to improve engagement.
• Ensure email and CRM efforts are aligned with broader media and promotional strategies.
• Leverage Salesforce and other tools to automate and scale lifecycle marketing efforts.

What you bring:

• Customer‑first mindset with a focus on relationship building.
• Strong analytical and reporting skills.
• Profici...