Opportunity Description
About The Team
The Ad Specialist will be responsible for developing and scaling paid media strategies to support Shopee’s External Affiliate ecosystem. This role focuses on establishing ad boosting best practices, optimizing affiliate-led ad spend, and enabling affiliates through workshops, frameworks, and data-driven insights to drive sustainable traffic and ROI growth.
About The Team
The Ad Specialist will be responsible for developing and scaling paid media strategies to support Shopee’s External Affiliate ecosystem. This role focuses on establishing ad boosting best practices, optimizing affiliate-led ad spend, and enabling affiliates through workshops, frameworks, and data-driven insights to drive sustainable traffic and ROI growth.
Job Description
- Develop and formalize ad boosting principles and playbooks for affiliate-led paid media across key social platforms (e.g., Meta, TikTok).
- Design a...
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