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Automotive OEM - Marketing Lead - Aftersales

Automotive Recruitment

Australia, Victoria, Australia Full time June 29, 2026
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Opportunity Description

Working with a global organisation who partner with a range of automotive OEM’s, this role will be responsible for developing and executing marketing strategies that support aftersales performance.

Leading a small team, you’ll oversee dealer POS implementation, campaign delivery, digital marketing, lead management and new program launches — ensuring consistency, quality and measurable outcomes.  This is a full time office based role.

Key responsibilities

  • Lead and develop a small cross‑functional marketing team
  • Deliver dealer POS and customer‑facing aftersales marketing initiatives & materials
  • Plan and execute campaigns that drive customer engagement, retention and service & parts sales
  • Manage digital marketing activity across SEO, SEM, email, social and content
  • Lead marketing execution for new aftersales program launches
  • Build strong relationships with OEM and dealer stakeholders
  • Full time Advertising, Marketing, Promotions, Public Relations, and Sales Managers

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