B2B CRM Manager - iGaming

Our client is a leading tech and digital services provider operating within the iGaming industry. As part of their continuous growth we are now seeking a B2B CRM Manager to join their team in Warsaw.

Responsibilities:

• Develop and implement multi-channel CRM strategies through a data led approach, to drive customer engagement and retention, tailored to the look and feel of our clients B2B brands.
• Monitor and optimise CRM campaigns and customer journeys to improve customer experience
• Monitor KPIs related to customer engagement, retention, and revenue, to provide regular reports and insights to stakeholders.
• Analyse customer behavior and assess its impact on business KPIs.
• Segment customers based on behaviors to tailor offers and come up with effective campaigns and promotions aimed at maximizing revenue and retention.
• Stay up to date with industry trends, while also monitoring competitors to ensure brands main...