B2B Marketing Leader at Weston Forest

Drive innovative marketing strategies with Weston Forest as the Head of Marketing in Brampton, ON. This full-time role focuses on building the company's marketing foundation and enhancing brand positioning.

Weston Forest is seeking a Head of Marketing to take charge of their end-to-end marketing strategy. You will collaborate closely with sales, product, and operations, delivering hands-on solutions for brand, customer engagement, and product marketing. This individual-contributor/manager-level position empowers you to shape the company’s commercial presence while aligning marketing efforts with operational needs.

Key Responsibilities: • Define and own brand positioning and messaging framework • Translate complex marketing details into customer-friendly narratives • Lead go-to-market strategies for new products and services • Ensure brand consistency across all channels and touchpoints • Manage collaborations with external agencies for marketing initiatives

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