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Brand Specialist - CVRM - HCM

AstraZeneca

Ho Chi Minh City, Ho Chi Minh, Vietnam Full time June 27, 2026
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Opportunity Description

Description

/ Capsule

Proactively and efficiently involve in evaluating marketing program and analysis of market data to identify key area of opportunities and risks. Localises brand operational plan, work cross functionally to implement marketing activities and campaign, patient access programs for the assigned products within a given therapeutic area.

Typical Accountabilities

(bullet point list)

  • Provide local market understanding and customer’s insights to PLM/ LLM brand team;
  • Provide input and feedback on campaign developed by PLM/ LLM;
  • Localise Area Brand Operational Plan and ensure effective implementation of the country brand operational plans and monitor against agreed KPI.
  • Responsible for team performance and development.
  • Responsible for the management of team’s budget and brands’ A&P spend.
  • Works with Field Force and medical to develop key stakeholders & KOLs through scientific programs an...
  • Full time Business Operations Specialists

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