Business Development Associate: Trainee

Senior Marketing Manager – Digital Products & Software Engineering Services Location: Hybrid Employment Type: Full-time Role Description We are seeking an experienced Senior Marketing Professional to lead the go-to-market strategy and growth of our dual portfolio — digital products (SaaS, platforms, web/mobile applications) and software engineering services (custom software development, application modernization, cloud, data, AI/ML, and product engineering services). This is a strategic and hands-on role requiring the ability to market both product-led offerings and consultative B2B services to enterprise and mid-market buyers. The ideal candidate brings a proven track record of driving demand, brand authority, and revenue growth across both motions. Key Responsibilities Marketing Strategy: Develop and execute integrated marketing strategies for both digital products and software engineering services, with distinct positioning and messaging for each. Go-to-Market & Demand Generation: L...