Category Manager (Health & Wellness)

The Category Manager (Health & Wellness) is responsible for defining and driving the end‑to‑end marketing strategy and commercial growth of Dermorepubliq’s Health & Wellness product portfolio. This role owns the category’s performance — from strategic planning and campaign development to execution oversight and results delivery — ensuring that all activations are commercially aligned, insight‑led, and platform‑relevant.

Operating at the intersection of brand, performance, and digital commerce, the Category Manager leads cross‑functional efforts across TikTok marketing, Shopee, Lazada, and other key channels to drive SKU visibility, trial, and repeat purchase. The role requires deep familiarity with TikTok content strategy and the e‑commerce landscapes of major marketplace platforms. The Category Manager works closely with the Marketing Director, cross‑functional teams, and channel partners to translate category priorities into winning campaigns and sustainable growth.