Chief Growth Officer I D2C I Early stage startup

Business Head – Digital About the Role Looking for a Business Head – Digital who will work closely with the founders to build and scale the digital business from the ground up. This is a high-ownership role with a direct impact on revenue, growth strategy, and brand positioning . You will lead end-to-end digital growth across D2C/e-commerce, performance marketing, and retention , while managing lean teams (freelancers/agencies). Key Responsibilities 1. Digital Growth & Revenue Ownership Own end-to-end online revenue and growth targets Scale from 100 orders/day to a high-growth trajectory Build and execute GTM strategy for D2C expansion 2. Performance Marketing & Channels Lead paid channels (Meta, Google, etc.) and optimize CAC/LTV Identify and scale new acquisition channels 3. Retention & Lifecycle Marketing Drive repeat purchases via CRM, WhatsApp, email, and loyalty programs Improve customer lifetime value and reduce churn Build retention playbooks for a women-focused TG 4. E-commerc...