CRM Executive, Selfridges Manchester

YOUR ROLE @CHANEL 

As a CRM Executive, you will act as the key link between Marketing/CRM team and the boutique, centralising and coordinating CRM activity while embedding a strong clienteling culture across the team. You will support Fashion Advisors in building long‑term, meaningful client relationships by translating data, insights, and marketing strategy into practical, actionable routines on the shop floor.

Reporting into Boutique Management, you will play a hands‑on role in driving CRM adoption, raising capability across digital tools, and ensuring a consistent, elevated client experience aligned with CHANEL standards.

WHAT IMPACT YOU CREATE AT CHANEL

Boutique CRM Action Plan & Performance

·Develop (with Boutique Director) and take ownership of the Boutique CRM Action Plan, aligned with both core and boutique‑specific objectives including client recruitment, retention, reactivation, conversion and upgrading.

·Regularly review P...