Opportunity Description
The Opportunity
Abbott is seeking a Digital & Brand Manager – Paediatric Nutrition to join our Paediatric Nutrition Business Unit.
This role is responsible for leading the digital strategy and execution across the PN portfolio, driving consumer awareness, engagement, and growth through impactful digital and content marketing initiatives. The position also serves as Pediasure Brand Manager, owning brand performance, digital innovation, and measurable business results.
What You’ll Do:
Develop and execute an integrated digital and media strategy aligned with business and brand objectives.
Lead all digital marketing activities, including brand positioning, messaging, campaign planning, digital assets, and performance optimization.
Plan and implement full-funnel digital campaigns across paid, owned, and earned channels in collaboration with agency partners.
Drive performance...
Ready to Apply?
Submit your application for Digital and Brand Manager at Abbott
Apply for this Position