Digital Marketing Executive (Content & Social Media)

Responsibilities

• Collaborate closely with clients and internal teams to develop brand positioning, digital campaign strategies, and content plans aligned with business objectives.
• Plan, execute, and optimize lead-generation strategies, supported by A/B testing, performance tracking, and data-driven insights.
• Manage daily social media activities by monitoring, engaging, and responding to audiences in a timely and professional manner, with a focus on nurturing leads and supporting sales conversion.