Digital Media Strategist

Role Summary

We are looking for a strategic and analytical Media Manager to lead digital media planning,

campaign strategy, and execution across platforms. This role requires strong understanding of

audience behaviour, media channels, and performance optimization to drive impactful

campaigns and business growth.

Ideal Experience: 4–6 years

Key Responsibilities

● Collaborate with marketing and internal teams to understand campaign goals, target

audiences, and KPIs.

● Create and execute innovative media plans across platforms including display, social,

video, search, programmatic, and emerging digital channels.

● Develop media strategies that align with brand objectives and performance goals.

● Monitor campaign pacing, budgets, and delivery to ensure efficient execution.

● Analyze campaign performance metrics including impressions, CTR, CPA,

conversions, and ROAS ...