Digital Media Strategist

Location

This role is based out of our Toronto office on a hybrid schedule of 3 days in‑office per week, with the remaining 2 days remote. In‑office days are used for client workshops, team sessions, and key planning cycles. Candidates must be located in the Greater Toronto Area and authorized to work in Canada.

Position Overview

Tru Inc is seeking a Paid Media Strategist. We have one (1) permanent position available for an immediate start. You will own paid media strategy across a portfolio of client accounts spanning B2C, B2B, and ecommerce. The role is hands‑on. You build the plan, brief the activation team, present to clients, and stay accountable for the numbers. Expect to manage a mix of Google, Meta, LinkedIn, programmatic, and emerging channels at six‑figure annual budgets per account.

Key Responsibilities

• Build paid media strategies and channel mixes for client accounts ranging from $10K to $150K...