EXECUTIVE, MARKETING

GENERAL DESCRIPTION: Responsible for driving business development initiatives by researching market trends, identifying marketing opportunities, and executing effective sales and promotional strategies. The Marketing Executive plays an important role in increasing brand awareness, attracting new clients, and maintaining strong relationships with key stakeholders.

Job Description

Plan and manage advertising and promotional campaigns across multiple platforms including print, digital, social media, and direct marketing. Develop and recommend product positioning, packaging, and pricing strategy to produce the highest possible long‑term market share. Evaluate market research and adjust marketing strategy to meet changing market and competitive conditions. Monitor and evaluate competitor marketing and sales strategies, identifying potential threats and opportunities. Establish and maintain a consistent corporate image throughout all product lines, promotional materials...