Growth-Focused Digital Marketing Measurement Analyst

Requirements

• This role requires hands-on experience with digital marketing & analytics tools, advertising platform integrations, attribution models, and BI tools, along with the ability to independently drive analysis and optimization initiatives
,
• Strong experience in Mobile Analytics / Web Analytics / Marketing Analytics / MarTech roles
,
• Strong hands-on experience with Facebook Pixel, Google Analytics 4 (GA4), Google Tag Manager (GTM)
,
• Experience in MMPs like Appsfyer, Adjust, Singular
,
• Experience configuring tracking for advertising platforms (Google Ads, Meta, TikTok)
,
• Solid understanding of web attribution models and cross-channel measurement
,
• Advanced SQL skills for querying and transforming marketing datasets (BigQuery, PostgreSQL, etc.)
,
• Experience with BI tools such as Looker Studio, Tableau, or Power BI
,
• Strong analytical thinking with the ability to generate actionable insights from co...