Opportunity Description
Responsibilities
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Collaborate with the broader marketing team to align communication strategies and tactics.
- Develop, lead and manage the digital marketing team
- Stay up to date with the latest technology and best practices
- Manage and oversee different digital marketing channels
- Measure ROI and KPIs
- Prepare and manage digital marketing budget
- Oversee all the company's social media accounts
- Measure and manage online content
- Analyse SEO, Google Analytics and social media analytics to provide data enriched recommendations to drive brand strategies and maximise ROI
- Develop attribution models to support future campaign decisions
- Research competition, investigate benchmarks and provide suggestions for improvement
Education and Experience
- BCom, Marketing ...