[India] Associate Engagement Lead - Marketing Mix

About ProcDNA ProcDNA is a global consulting firm.

We fuse design thinking with cutting-edge tech to create game-changing Commercial Analytics and Technology solutions for our clients.

We're a passionate team of 400+ across 6 offices, all growing and learning together since our launch during the pandemic.

Here, you won't be stuck in a cubicle -  you'll be out in the open water, shaping the future with brilliant minds.

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Role Overview We are seeking a Marketing Mix Analytics Lead to drive measurement and optimization of marketing investments for pharmaceutical clients.

This role focuses on Marketing Mix Modelling (MMM) to quantify channel impact, evaluate ROI, and support data-driven budget allocation decisions.

The ideal candidate brings strong experience in MMM within the pharma domain, alo...