Lead Content Strategist

Job Title - Senior Content Writer

Location - Mumbai

Role Details:

As a Senior Content Writer, you will be responsible for creating high-quality, engaging, and performance-driven content across digital channels. You will work closely with marketing, design, product, and compliance teams to deliver content that aligns with brand guidelines, business goals, and regulatory requirements.

Role Description / Key Responsibilities

• Create clear, compelling, and brand-aligned content across multiple platforms including websites, mobile apps, emails, social media, blogs, landing pages, and digital campaigns
• Write growth and performance-oriented copies for emailers, SMS/WhatsApp, in-app banners, push notifications, paid social ads, and Google ads
• Develop creative copies and captions for social media posts and assist with co...