Manager Consumer Program

At Philip Morris International (PMI), we’re transforming our business and building a future on one bold purpose: to deliver a smoke‑free future. This transformation brings exciting opportunities, and we want you to be part of it. The Consumer Program Manager will lead the design, development and implementation of consumer programs aligned with consumer needs. The role involves executing initiatives that drive user base growth by addressing key pain points and gaps identified through consumer data, research and analytics.

Principal Accountabilities

• Program Design and Management: Take full ownership of setting up and/or fine‑tuning consumer programs based on identified opportunities and pain points within the Consumer Journey. This includes designing program frameworks, securing buy‑in from implementing channels, leading cross‑functional teams for implementation, and ensuring all elements are ready for a successful launch.
• Configuration ...