Marketing Analytics Specialist

Core Responsibilities

• Design, build, and maintain dynamic dashboards and recurring performance reports to track KPIs, trends, and variances.
• Interpret multi-channel campaign data to deliver clear, actionable recommendations that improve ROI and audience engagement.
• Oversee data governance practices to ensure accuracy, consistency, and reliability across analytics and tracking platforms.
• Manage end-to-end reporting workflows, ensuring timely and accurate delivery of insights to stakeholders.
• Partner cross-functionally with Marketing, IT, and Business Intelligence teams to define measurement frameworks and reporting requirements.
• Streamline and standardize analytics methodologies to improve scalability and operational efficiency.
• Monitor emerging tools, technologies, and industry best practices to continuously enhance analytics capabilities.

Qualifications

• Bachelor’s degree i...