Paid Media Specialist

What You'll Be Responsible For:

• Owning paid media campaigns across platforms such as Google, Meta, LinkedIn, and TikTok
• Continuously improving campaign performance across key metrics including CTR, CPA, CPC, and ROAS
• Managing and pacing budgets to ensure spend efficiency and maximum return
• Testing and optimising ads, audiences, and landing pages through structured experimentation
• Producing clear and meaningful performance insights for internal stakeholders
• Staying on top of platform changes, new features, and paid media best practices
• Partnering with creatives and content teams to ensure messaging consistency and impact

What We're Looking For:

• 2–5+ years’ experience managing paid digital campaigns
• Strong working knowledge of Google Ads, Meta Ads, and LinkedIn Campaign Manager
• Practical experience using GA4, Google Tag Manager, and data visualisation tool...